What is an event?

  • Client events are where a local employer invites a store onsite to promote Cyclescheme and cycling in general. A store would normally bring a display bike or two, accessories and Cyclescheme will supply point of sale. It's a great opportunity to build up a relationship with a local employer actively promoting Cyclescheme.
  • The pandemic has changed the nature of these events, with online and digital webinars allowing flexible workforces to benefit from an event whilst not in the office. 
  • Larger employers are starting to consider onsite events again, bringing the opportunity for bike stores to benefit from being onsite at a local employer site.
  • Events are offered out via email and via the B2B. You can find out more on how to register interest here.
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